PRIDE in what we do
Search All JobsAs you know, organisations just like people, develop a sense of themselves, and what they are about - an identity or, in marketing speak, a brand.
At Nationwide we have a set of values, expectations and promises that we’ve summarised in something special we call PRIDE. And it is PRIDE that makes our difference, our brand, come to life. It stands for:
Putting members first
Rewarding relationships
Inspiring trust
Delivering great service
Exceeding expectations
And with every letter, there’s a promise that we make to our customers plus a set of ‘behavioural standards’ (or ‘behaviours’ for short) that we ask of ourselves and each other to ensure we deliver on the promise. The result is, PRIDE is the mirror in which we recognise ourselves, our heart and soul. It’s that important.
So, if you’re seriously considering coming to work for us, please just double check that these are the sort of values and standards you too believe in and want to live up to.
Putting members first
The promise
We are passionate about making our members better off. With no shareholders the interests of our members always come first.
The behaviours
- Know my customer – understand their real needs
- Treat them as individuals
- Provide clear information and advice
Rewarding relationships
The promise
We focus on long term relationships, offering ways for members who trust us with more of their business to get more value from us.
The behaviours
- Make the most of the relationships I have with members
- Build relationships – work with colleagues in my team and across the business
Inspiring trust
The promise
We work hard to earn our members’ trust, through our responsible approach to helping them manage their finances.
The behaviours
- Take personal accountability
- Make an issue mine and see it through
- Deliver on my promises
Delivering great service
The promise
We aim to offer the best satisfaction on the high street, delivering an unbeatable combination of our products and services.
The behaviours
- Take every opportunity to increase our competitive advantage and make our members better off
- Be efficient and manage costs
- Deliver great service
Exceeding expectations
The promise
We never sit back, always aiming to deliver a more friendly, professional and responsive service than the banks.
The behaviours
- Raise the bar – demand more of myself and my colleagues
- Be energised, driven to succeed
- Do things to a higher standard – be extraordinary